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So you have a great idea, now what?

Mar 03 '14

I frequently hear from friends and family that they, “have a great idea for an app.” How many times have you thought of a great idea, but then let it fall by the wayside or watch it get developed by someone else a short time later? Most of us recognize problems or challenges quite frequently, and even seem very passionate, but don’t seize the opportunity to create a solution. Here’s why I think it happens, how you can overcome these challenges and be on your way to making your idea a reality:

It's too hard

Most people just don’t know where to start, or getting started just seems too complicated. My advice – visualize your idea on a whiteboard or start sketching it out on paper. Seeing your idea in front of you will help you start putting the pieces together and help you realize if you are going down the right path. At Third and Grove, we innovate as a team, bouncing ideas off of each other and working through potential solutions. Collaboration is key, and you can’t do it alone.

Someone already created a similar product/app

Don’t be deterred - this is actually a good thing for several reasons! It means someone also thinks your idea is a good one. Potential customers have already been introduced to using technology to solve the problem and are ready to take advantage of differentiating features. You also have the opportunity to learn from what those first to market could have done better, so make sure you learn from them and really build a better product.

I don’t have technology experience

The great news here is that you don’t need it! You will need to collaborate with experts to make your idea a success regardless, and the right tech experts will deliver a solution with the technology behind it that makes sense. Shameless self-plug here – Third and Grove makes innovation simple and technology simpler, by helping you structure your idea and build it the right way.

Afraid to fail

We’ve all heard it – nothing ventured, nothing gained. It’s easy to say, but not so easy to overcome. Turning your focus from “why it won’t work” to “how can this work” will help you succeed. And again, working through collaboration will also help your idea evolve into one more likely to succeed.

Need help with one of your ideas? Contact us.