Case Study | Wine
About
Newton Vineyard is a stunning property in St. Helena, California. The winery's design blends naturally into the mountain, where they craft award-winning wines from their multiple terroirs.
Mandate
Newton Vineyard needed to better portray their award-winning wine and educate customers about their unique property in the majestic hills of Calistoga. The goal was to allow guests to explore, learn, and purchase their wine without ever stepping foot on the property.
Approach
Third and Grove created an interactive shopping experience for customers to enjoy, while educating them on the unique quality of each terroir where their select grapes are grown. By creating an interactive tour, Newton's guests can explore, learn, and purchase their wine without ever stepping foot on the property.
Flexibility built into design
Third and Grove created a modular design system for Newton Vineyard that could adapt and update easily with their growing needs, while providing a consistent experience throughout the site.
Wine purchasing – elevated
Through rich imagery and video, Third and Grove provided the opportunity for their team to tell their unique story effectively and creatively.
Originally delivered by Elva, now part of Third and Grove.
““We keep receiving compliments about the design of our new website! I am thrilled with the result of our work, as much as with the extremely smooth work process.””
Mario Dussurget
Senior Customer Experience Manager
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