Insight | Jun 10, 2025

The post-omnichannel era is here.
Consumer brands today are juggling DTC sales and B2B operations like two separate businesses—maximizing direct sales while navigating marketplace demands. But what if your DTC and B2B experiences could work in harmony to drive unified omnichannel growth and profitability?
On Wednesday, June 25 at 11:00 AM ET, join Shopify and Third and Grove for an interactive discussion and live Q&A that will redefine how your brand approaches sales channels. In this session, you'll discover how winning consumer brands are moving beyond traditional omnichannel approaches to create truly unified DTC and B2B experiences.
What you'll learn
You'll walk away with actionable insights to:
- Create unified customer journeys that transcend traditional channel boundaries.
- Balance high-margin direct sales with the realities of marketplace demands.
- Drive personalization across every touchpoint, from Amazon to your direct consumers.
- Maximize profitability by optimizing your entire sales ecosystem on Shopify.
We hope to see you there!
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