Insight | Sep 9, 2025

AEO and UGC strategies to outrank your competition
AI search is reshaping how customers discover DTC brands, and most brands are unprepared. Join us on Tuesday, September 23 at 1:00 PM ET for a live discussion and Q&A on the strategies that separate winning brands from the competition: Answer Engine Optimization and User-Generated Content.
You'll walk away with actionable tactics to capture more search traffic, build loyalty faster, and consistently outrank competitors who are still stuck in old-school SEO.
Speakers:
- Nicole Clay, Co-Founder & Chief Marketing Officer at Hue
- Eliana Doering, Lead Strategist at Third and Grove
- Nina Collier, Director of Ecommerce at Third and Grove
You’ll learn:
- The AEO framework to dominate AI search results and voice responses
- How to turn customer content into powerful search ranking signals
- Competitive intelligence tactics to outmaneuver rivals in AI search
- Proven UGC strategies that boost search visibility
- Ready-to-implement action plans for immediate traffic wins
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